Smartbox™ is the creator of the concept of gift boxes in France. In only, six years it has become the worldwide leader on the market. Nowadays, Smartbox™ is confirming their leadership with a turnover of 242 million euro in 2008, a growth of 61% compared to 2007 (2,6 million gift boxes were sold in 2008 in the world ). This innovative concept (with no visible value), offers an original alternative to traditional gifts (flowers, perfumes…), and offers to the recipient a real freedom of choice, among many different activities. This large choice enables Smartbox™ to please everyone’s desires. The company is also implemented in 16 other countries: in nearly all European countries,in Canada, in Brazil, Japan, and since 2009 in Australia and Austria.